Overview
The Process
Starting with a brainstorming session the group found the appeal of the LIFEWTR brand and believed we could produce a visual photo campaign. After producing some rough sketches the team worked on sourcing the material needed for each of the four different product shoots.
With the team’s strength in photography, we established a goal to produce as many of the visuals in camera as possible. By creating physical reactions such as dry ice fog, colored powder, acrylic ink, and fire we captured many of these moments using high-speed photography techniques.
Tools Used
- Nikon D500
- Sony A7rII
- Broncolor Strobes
- Capture One 10
- Adobe Photoshop
What I Did
- Concepting
- Studio Lighting
- High-Speed Photography
- Photo Studio Techniques
- Photo Color Correction
- Photo Manipulations